Course curriculum

  • 01

    Communication Essentials

    • Welcome to Communication Essentials

  • 02

    Chapter 1: Know Yourself

    • Introduction to Chapter 1: Know Yourself

    • 1.1 Know Yourself

    • Emotional Intelligence

    • Action Steps to Grow Your Emotional Intelligence

    • 1.2 Perspective Taking

    • 1.3 The DISC

    • DISC Quick Reference Guide

    • Handout: DISC Overview

    • Chapter 1 Review – Know Yourself

    • Chapter 1 | Knowledge Check

  • 03

    Chapter 2: Obstacles and Objections

    • Introduction to Chapter 2: Obstacles and Objections

    • 2.1: Obstacles and Objections

    • Handling Obstacles and Objections

    • 2.2: Scripting and Adlibbing

    • Scripts, Practice, and the 80/20 Rule

    • Your Funnel and Communication Ratios

    • Active Listening

    • Chapter 2 Review

    • Chapter 2 | Knowledge Check

  • 04

    Chapter 3: Negotiation

    • Introduction to Chapter 3: Negotiation

    • 3.1: Preparation

    • Preparation Is Power

    • 3.2: Negotiating Techniques

    • Negotiation Strategies and Tips

    • Negotiation Terms to Know

    • Chapter 3 Review

    • Chapter 3 | Knowledge Check

  • 05

    Chapter 4: Building Your Online Presence

    • Introduction to Chapter 4: Building Your Online Presence

    • 4.1: Your Online Persona

    • Craft Your Online Persona

    • How to Build Your Voice in Real Estate

    • 4.2: Methods, Messages, and Markets

    • The Flow of Methods, Messages, and Markers

    • Handout: Presentation Skills Self-Assessment

    • Chapter 4 Review

    • Chapter 4: Knowledge Check

  • 06

    Conclusion: Perception and Presentation

    • Conclusion: Perception and Presentation

    • The Art of Sales: Perception vs. Reality

    • Sales Perception vs. Reality

    • Practice Assignments

    • Conclusion Review

    • Congratulations – You Did It!